The rise in the popularity of the Internet and improvements the accessibility and affordability of high speed broadband and streaming video technology meant that producing and distributing a web series became a feasible alternative to "traditional" series production, which was formerly mostly done for broadcast and cable TV. In comparison with traditional TV series production, web series are less expensive to produce. This has allowed a wider range of creators to develop web series. As well, since web series are made available online, instead of being aired at a single preset time to specific regions, they enable producers to reach a potentially global audience who can access the shows 24 hours a day and seven days a week, at the time of their choosing. Moreover, in the 2010s, the rising affordability of tablets and smartphones and the rising ownership rates of these devices in industrialized nations means that web series are available to a wider range of potential viewers, including commuters, travellers and other people who are on the go. The emerging potential for success in web video has caught the eye of some of the top entertainment executives in America, including former Disney executive and current head of the Tornante Company, Michael Eisner. Eisner's Vuguru subdivision of Tornante partnered with Canadian media conglomerate Rogers Media on October 26, 2009, securing plans to produce over 30 new web shows a year. Rogers Media will help fund and distribute Vuguru's upcoming productions, solidifying a connection between traditional media and new media such as web series. Web series can be distributed directly from the producers' websites, through streaming services such as Netflix, Ullu, Hoichoi, Altbalaji , TVF, VB on the web, Viu and Hulu, or via online video sharing websites such as YouTube, Vimeo or Koldcast.
Creativewise Entertainment is a renowned production house based in Mumbai. It produces fiction & non-fiction shows for various Television channels with the aim of providing wholesome entertainment to the audiences. It has risen in eminence over the years and carved a niche for itself in the entertainment industry.
CWE, incepted in the year 2015, is managed & owned by Muzzammil Warsi. The production house made a strong start with its first venture parichay serial (Colors Channel) and Company also was part of that kind of hit shows like Yeh Duniya Hai Rangeen (Sony TV), Meri Biwi Wonderful (Sony TV), Pyaar Mein Twist (Star Plus)
The company has also doing casting many serials like Saarthi (Star Plus), Krishnaben Khakhrawala (Sony TV) and Hamaari Saas Leela (Colors), along with unique concept non-fiction shows like Wah! Wah! Kya Baat Hai! (An Indian comic poetry series that premiered on SAB TV) and Sab Khelo Sab Jeeto (a reality game show that aired on SAB TV); proving to be the ultimate entertainment powerhouse.
Today, Creative Wise Entertainment is amongst the top production houses in India and enjoys immense goodwill in the television fraternity. Their current show is upcoming "Gautam Budh " on Colors Channel and pre-production is going on and Owing to its immense popularity amongst audiences of all ages.
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